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Written by Reece Larkin
November 28th, 2016

Incorporation of Company Branding and SEO

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with the placement of keywords and phrases. On the other side, branding deals with company loyalty and culture. Incorporating both sides dilutes the prominence of both. But eliminating one or the other may not meet all strategic and marketing goals.

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Written by Reece Larkin
November 27th, 2016

Can Any Inbound Linking Hurt My Ranking?

The answer is simple – inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For this reason, Google cannot penalize your site for any inbound linking.

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Written by Luke Baillie
September 27th, 2016

The Cheltenham Half Marathon

Hello all! A few days ago I completed what I thought would be the impossible, I ran the Cheltenham Half Marathon, all 13.1 miles of it! What made it even more special was the target I set myself of completing it in under 2 hours, and I beat the clock! I completed it in a time of 1 hour, 54 minutes, 29 seconds, crossing the finish line had never felt more ...

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Written by Luke Baillie
August 12th, 2016

Volunteering in Ghana 2016

Hi there! Between the dates of 14th and 29th October, I will be travelling to Ghana where I have volunteered to help teach at a local school in the Greater Accra Region. In my eyes, this will be a trip of a lifetime bearing in mind the challenges I will be facing whilst also being on my own abroad first the first ever time. I have wanted to volunteer abroad ...